The Professional Personal Chef: The Business of Doing Business as a Personal Chef (Book only)

Books : The Professional Personal Chef: The Business of Doing Business as a Personal Chef (Book only)

The Professional Personal Chef: The Business of Doing Business as a Personal Chef (Book only)

by: Candy Wallace, Greg Forte



 : The Professional Personal Chef: The Business of Doing Business as a Personal Chef (Book only)
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Binding: Hardcover
Dewey Decimal Number: 647.95068
EAN: 9780471752196
ISBN: 0471752193
Label: Wiley
Manufacturer: Wiley
Number Of Items: 1
Number Of Pages: 224
Publication Date: 2007-02-26
Publisher: Wiley
Studio: Wiley



Editorial Review:

Product DescriptionThe definitive guide to a successful career as a professional personal chef

The job of professional personal chef is one of the fastest growing careers in foodservice. People are choosing to become personal chefs in order to have a culinary career on their own terms, with a self-determined schedule and freedom from restaurant strictures. Not only do personal chefs have the chance to work with food in a more creative, personalized way, they are also able to approach their careers with a more entrepreneurial business sense.

Written by Candy Wallace, the founder and Executive Director of the American Personal and Private Chef Association (APPCA) and Greg Forte, CEC, CCE, AAC, The Professional Personal Chef offers the definitive guide for starting and growing a successful professional personal chef business. It covers the skills and competencies required for the American Culinary Federation's Personal Certified Chef certification, and lays out a practical road map for this challenging but rewarding career.

Filled with resources rich in detail, this useful and engaging text covers:
  • The evolution of the professional personal chef career path
  • The benefits and disadvantages of various forms of business ownership
  • Operating legally
  • Writing an effective business plan
  • Creating a vision statement, mission statement, and elevator speech for your personal chef business
  • Managing and securing finances
  • Identifying target markets and revenue streams
  • Developing marketing and sales plans and quality customer service
  • A day in the life of a personal chef


In each chapter, learning outcomes, key terms, and review questions reinforce the key concepts. From the Field features present interviews and real world experiences from working personal chefs.

A complete instructor support package providing business resources, syllabi, and project suggestions is posted on a companion Web site at www.wiley.com, and also offers sample business plans, recipes for menus, forms, and other useful documents.

Culinary arts instructors seeking a classroom text, as well as individual culinary professionals and amateurs interested in starting or growing a personal chef business, will find The Professional Personal Chef the essential A-to-Z guide to this exciting career.
















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Customer Reviews
Average Rating:  out of 5 stars

Rating: 5 out of 5 stars - Excellent book! Must have text for future Personal Chefs!
Anyone who is considering the profession of a Personal Chef should buy this book! An excellent source for the information you need to start a sucessful business!



Rating: 5 out of 5 stars - Real world information at my fingertips
What a well written book! I wish this textbook had been available when I took the personal chef course at my local community college. It would have made a tremendous difference.

The book is perfectly organized, easy to read and understand. Kudos to Ms. Wallace and Mr. Forte. They did an excellent job!



Rating: 5 out of 5 stars - Answered All My Questions
I wanted to start my own personal chef business, and I had a TON of questions about both the process of cooking in clients homes and also of the business and legal stuff. I was probably going to pay a professional to help me start my business, but now I am a lot more confident with start-up and I know this business confidence translates to self-confidence when I'm selling my service to potential clients. Worth every penny



Rating: 5 out of 5 stars - Finally!!!!!!
This is an incredible alternative to those expensive trainings offered by the three top very reputable Personal Chef Associations. It in no way should replace that valuable training but it is truly a great start for the person who is just starting out in the industry and doesn't have the means to pay for the training right away!

Great Information!



Rating: 5 out of 5 stars - The REAL DEAL on how to become a Professional Personal Chef!
This book speaks from experience! It resonates the actual voices of Personal Chefs and extols their expertise. Anyone remotely interested in becoming a Professional Personal Chef must adopt this book as their Personal Chef Bible. Yes, it is a text book; yes, it is packed with detailed information; yes it has review questions & exercises; and YES it is the REAL DEAL! Candy Wallace, as the Executive Director of the APPCA, has tirelessly promoted the Personal Chef Industry to bring it to the forefront of the Culinary World. And further, she has proven it is a viable field of choice for a very diverse group of cooks. From Executive Chefs to Homemakers to Mid-Life Career Changers, we all continue to benefit from her driving force of energy for true validation. Her collaboration with Greg Forte, an excellent hunter-gatherer of specifics, has produced the ultimate resource for our industry. I applaud them both for a stellar performance. Now, this resource can prepare the aspiring student for a satisfying career in the food industry that is as much about the service as the food. Read, digest and practice!

Chef Jim



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The Professional Personal Chef: The Business of Doing Business as a Personal Chef (Book only)

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